How to Invest in Private Equity (2024)

Private equity is capital made available to private companies or investors. The funds raised might be used to develop new products and technologies, expand working capital, make acquisitions, or strengthen a company's balance sheet.Unless you are willing to put up quite a bit of cash, your choices in investing in the high-stakes world of private equity are minimal.

Key Takeaways

  • Private equity investing includes early-stage, high-risk ventures, usually in sectors such as software and healthcare.
  • These investors try to add value to the companies they invest in by bringing in new management or selling off underperforming parts of the business, among other things.
  • The minimum investment in private equity funds is typically $25 million, although it sometimes can be as low as $250,000.
  • Investors should plan to hold their private equity investment for at least 10 years.
  • Non-direct ways to invest in private equity include funds of funds, ETFs, and special purposes acquisition companies (SPACs).

Why Invest in Private Equity?

Institutional investors and wealthy individuals are often attracted to privateequity investments. This includes large university endowments, pension plans, and family offices. Their money becomesfunding for early-stage, high-risk ventures and playsa major role in the economy.

Often, the money will go into new companies believed to have significant growth possibilities in industries such astelecommunications, software, hardware, healthcare, and biotechnology. Privateequity firms try to add value to the companies they buy andmakethem even more profitable. For example, they might bring in a new management team, add complementary companies,aggressively cut costs,or spin off parts of the business that are underperforming.

Minimum Investment Requirement

Privateequity investing is not easily accessible for the average investor. Most privateequity firms typically look for investors who are willing to commit as much as $25 million. Although some firms have dropped their minimums to $250,000 (or even $25,000), this is still out of reach for most people.

Ways to Invest in Private Equity

There are a few non-direct ways to invest in private equity.

Fund of Funds

A fund of funds holds the shares of many private partnerships that invest in private equities. It provides a way for firms to increase cost-effectiveness and reduce their minimum investment requirement. This can also mean greater diversification since a fund of funds might invest in hundreds of companies representing many different phases of venture capital and industry sectors. In addition, because of its size and diversification, a fund of funds has the potential to offer less risk than you might experience with an individual privateequity investment.

Mutual funds have restrictions in terms of buying private equity directly due to the SEC's rules regardingilliquidsecurities holdings. The SEC guidelines for mutual funds allow up to 15% allocation to illiquid securities. Also, mutual funds typically have their own rulesrestricting investment in illiquid equity and debt securities. For this reason, mutual funds that invest in private equity are typically the fund of funds type.

The disadvantage is there is an additional layer of fees paid to the fund or funds manager. Minimum investments can be in the $100,000 to $250,000 range, and the manager may not let you participate unless you have a net worth between $1 million to $5 million.

PrivateEquity ETF

You can purchase shares of an exchange-traded fund (ETF) that tracks an index of publicly traded companiesinvesting in private equities. Since you are buying individual shares over the stock exchange, you don't have to worry about minimum investment requirements.

However, like a fund of funds, an ETF will add an extra layer of management expenses you might not encounter with a direct, privateequity investment. Also, depending on your brokerage, each time you buy or sell shares, you might have to pay a brokerage fee or commission.

SpecialPurpose Acquisition Companies (SPACs)

You can also invest in publicly traded shell companies that make private-equity investments in undervalued private companies, but they can be risky.The problem is that the SPACmight only invest in one company, which won't provide much diversification. They may also be under pressure to meet an investment deadline, as outlined in their IPO statement. This could make them take on an investment without doing theirdue diligence.

Crowdfunding

A recent development in private equity is the use of crowdfunding to raise capital, especially for new ventures, from individual investors, each contributing a relatively small amount. Today, there are several platforms offering a range of investment opportunities—but note that these investments can be highly risky.

If you participate in equity crowdfunding, make sure you do so as an investor and not as a donor (as in the case of Kickstarter-like crowdfunding platforms). Donating doesn't imply a hope for return, but investing does.

How Much Money Do You Need to Invest in Private Equity?

Although you may be able to find a private investment opportunity that requires as little as $25,000, a common private equity investment minimum is $25 million. However, there are some non-direct ways to invest in private equity for much less, such as buying a share of a private-equity ETF.

How Do I Get Into Private Equity?

There are several ways to branch into private equity investing, including through mutual funds, exchange-traded funds, SPACs, and crowdfunding. However, keep in mind that many private equity opportunities are only offered to qualified investors and may require a sizable minimum commitment as well as a high net worth.

How Risky Is Investing in Private Equity?

Private equity investing can be very speculative and therefore very risky. There is no guarantee the companies you invest in will succeed, and few protections for you if they fail.

The Bottom Line

There are several key risks in any private equity investing. As mentioned earlier, the fees of private-equity investments that cater to smaller investors can be higher than you would normally expect with conventional investments, such as mutual funds. This could reduce returns. Additionally, the moreprivateequity investing opens up to more people, the harder it could become for privateequity firms to locate excellent investment opportunities.

Plus, some of the privateequity investment vehiclesthathave lower minimum investment requirements do not have long histories for you to compare to other investments. You should also be prepared to commit your money for at least ten years; otherwise, you may lose out as companies emerge from the acquisition phase, become profitable, and are eventually sold.

Companies that specialize in certain industriescan carry additional risks. For instance, many firms invest only in hightechnology companies. Their risks can include:

  • Technology risk:Will the technology work?
  • Market risk:Will a new market develop for this technology?
  • Company risk:Can management develop a successful strategy?

Despite its drawbacks, if you are willing to take a little more risk with 2% to 5% of your investment portfolio, the potential payoff of investing in private equity could be big.

How to Invest in Private Equity (2024)

FAQs

How to invest into private equity? ›

There are several ways to branch into private equity investing, including through mutual funds, exchange-traded funds, SPACs, and crowdfunding. However, keep in mind that many private equity opportunities are only offered to qualified investors and may require a sizable minimum commitment as well as a high net worth.

What to say when asked why private equity? ›

What to Include in Your Answer to “Why Private Equity?”
  • Highlight that you have some transaction experience.
  • Express an interest in a sector that the PE firm invests in.
  • Position yourself as a long-term thinker or investor.
  • Show that you know what the PE firm has invested in.

How to answer why private credit? ›

The short answer: It's a solution to volatility, providing capital preservation and stable returns.

How to be successful in private equity? ›

A successful private equity leader must have a strategic vision, adaptability, strong communication skills, financial acumen, and an entrepreneurial spirit. By implementing the right strategies, private equity leaders can drive growth and profitability in their firms and secure their place as leaders in the industry.

How much money do I need to invest in private equity? ›

Many private equity funds require a minimum commitment of $10 million or more. Through Morgan Stanley, however, you can participate in many of these funds for a minimum of $250,000.

Can regular people invest in private equity? ›

Who can invest? A private equity fund is typically open only to accredited investors and qualified clients. Accredited investors and qualified clients include institutional investors, such as insurance companies, university endowments and pension funds, and high income and net worth individuals.

Why are people in private equity so rich? ›

Private equity owners make money by buying companies they think have value and can be improved. They improve the company or break it up and sell its parts, which can generate even more profits.

Why is private equity so hard? ›

Not only do private equity firms have extremely particular job requirements, they also offer relatively few roles. To get into a private equity firm, you not only need the “right” background and education, you also have to be a solid fit with the existing team, and be ready to ace the private equity interviews.

How do you stand out in a private equity interview? ›

Demonstrating an astute understanding of the factors that influence successful investments, such as sound financial analysis, robust due diligence, and an ability to foresee potential growth drivers, solidifies your position as a promising candidate.

Why do people like private equity? ›

Examples of solid answers to the “why private equity” question: You want to work with companies over the long-term instead of just on a single deal. You want to get exposed to the operations of companies and understand all aspects rather than just the financial ones (note: “exposed to,” not “control” or “improve”).

How to answer why KKR? ›

As a leading global investment firm with a strong track record of success, kkr.com is an organization that aligns with my personal values and professional goals. I am drawn to the company's reputation for excellence, innovation, and commitment to making a positive impact on the world through its investments.

How to answer why blackstone? ›

Professional Tone:- I am interested in working at blackstone.com because it is a leading investment firm with a global reach. I am attracted to the firm's commitment to excellence and its focus on teamwork.

What are the three ways to make money in private equity? ›

Private equity firms make money through carried interest, management fees, and dividend recaps. Carried interest: This is the profit paid to a fund's general partners (GP).

How to get into private equity with no experience? ›

Coming into private equity with no experience is impossible, so finding an internship or having previous experience in a related field is highly recommended. Private equity professionals can advance fast within a firm and typically start as junior associates or analysts.

What is the average income for private equity? ›

What is the Average Salary in Private Equity?
Private Equity Salary Data
1st Year Associate$135k – $155k$275k – $385k
2nd Year Associate$160k – $180k$330k – $450k
3rd Year Associate$180k – $200k$360k – $500k
Senior Associate$200k – $220k$410k – $610k
2 more rows
Mar 8, 2024

Can you go directly into private equity? ›

Coming into private equity with no experience is impossible, so finding an internship or having previous experience in a related field is highly recommended. Private equity professionals can advance fast within a firm and typically start as junior associates or analysts.

What net worth do you need to invest in private equity? ›

And if you aren't yet an accredited investor but want to invest in private equity, you can use that as your motivation to grow your portfolio more quickly to reach the $1 million threshold needed. 1 Investor.gov, “Private Equity Funds.” 2 Investor.gov, “Accredited Investors – Updated Investor Bulletin,” April 2021.

Is private equity a good investment? ›

Private equity is an attractive investment option for high-net-worth individuals and institutional investors because of its potential for high returns. Private equity falls under the category of alternative asset classes.

How risky is investing in private equity? ›

Higher Return Potential

Private investments involve a number of risks, including illiquidity, lower transparency and less regulatory oversight than is found in public securities. They are also frequently early-stage or involve untested business models and management teams.

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