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Sustainability and green practices are closely related. Implementing green practices, such as energy efficiency, waste reduction, and environmental management systems, can positively impact a company's competitive advantage, market share, customer loyalty, and innovation . Green practices significantly impact corporate sustainability performance, especially in the industrial sector . Green marketing practices, which transform products into environmentally friendly options, play a crucial role in preserving socio-cultural sustainability and increasing consumer purchase decisions . Green human resource management (GHRM) strategies foster sustainable resource usage and contribute to environmental sustainability in organizations . Organizational culture and quality improvement practices also affect the relationship between green practices and sustainability performance, with a strong culture supporting the green movement leading to positive sustainability outcomes . Overall, the adoption of green practices and the integration of sustainability principles into business operations are essential for achieving environmental sustainability and gaining a competitive edge.